BROKEN INTERNET CLUB EXPERIMENT / AI SEARCH + AGENT EXPERIENCE
Signal Sample
Test a fixed set of questions. Record what actually appeared.
A small, repeatable sample—not a made-up universal visibility score.
Opening the evidence file…
WHAT THE NUMBER MEANS
A sample with its conditions attached.
AI answers vary by person, account, location, conversation and product settings. Signal Sample records those conditions so two superficially similar percentages are not treated as the same test.
The useful claim is: “the brand appeared in 17 of 40 controlled observations.” Not: “our AI visibility is 43% everywhere.”